Business comes before pleasure with night club promoter Jordan. He’s here to show the housemates that organising parties for a living isn’t all fun and games.
“There’s a myth that promotions is easy and you just open the doors and people turn up. It’s my job to show how much graft goes in to pulling off a good event,” Jordan insists.
They might think that life’s a party now, but Jordan’s going to show the housemates otherwise, “It’s my way, or it’s the high way straight back to the valleys. Disrespect and slacking – I don’t tolerate either,” he warns.
Jordan is expecting to find some real diamonds in the rough on The Valleys, but has he underestimated how much they may need polishing?
Jordan puts his work and making money before everything else – he even ended a nine year relationship because he says, “Work comes before women.” He was born as raised in one of Cardiff’s toughest areas and thinks that, “Success isn’t about luck,” he insists that, “You make your own luck.”
Already a celebrity on the Cardiff scene (or so he says), Jordan now wants to inspire the housemates to fulfil their ambitions. “Dreams can actually come true,” he says. “I started off with very little in life and I’ve worked my way from the very bottom to get where I am today, and that’s exactly where the housemates are. I’m blessed that I’ve achieved everything I’ve wanted to in life, now the buzz is to get someone else to achieve something.”
Jordan wants to help the housemates, but he can’t wait for the public to watch him, “I’m the ultimate fly-on-the wall specimen,” he says, “I’ll entertain by being real, being exciting, confident and the ultimate party person in the capital of Wales,” he boasts.
Speak to Jordan for more than ten minutes and he’ll regale you with tales of partying with A-list celebs, dropping a name or two…
But unlike other Reality TV promoters, Jordan insists that he’s the real deal, “You’ve got fake promoters in TOWIE and Desperate Scouse Wives, they couldn’t promote themselves. I live and breathe promoting, it’s what I do five nights a week, 52 weeks a year – I fill night clubs for a living.”
Jordan isn’t all work and no play though. He’s a ladies’ man, and his job means that there is never a shortage of women who want to get with him.
More on Jordan can be found at MTV.
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